Marketing Seminar Series 2017

You are invited to attend our Marketing Seminar Series of 2017! Join us to get answers from professionals and connect with your peers.

Graphic Design in Microsoft Office

Rachel’s talk will provide you with marketing tips and tricks. She will discuss and show you how to best utilize the tools available in Microsoft Office (namely Word and PowerPoint) to create materials for your organization that are clean and well-designed.

Rachel Hammitt is a graphic designer and photographer living and working in Fort Wayne, Indiana. She does design work for her alma mater, Wheaton College, and a variety of freelance work. Rachel loves to create and design pieces that are both beautiful and functional. Her goal as a designer and photographer is to help bring people’s vision to life, with clarity and heart.

When: Friday, June 2, 2017 1:30pm-3:30pm

Registration is required. Registration is available online, on the phone (260) 421-1238, or by email nrc@acpl.info.  

WordPress for Nonprofits

Need to create or update your organization’s website? This workshop will go over website basics for nonprofits including why having a user-friendly website is important, what makes a website user-friendly, and how to make (and maintain) a website easily with WordPress.

Amanda Neumann is the Director of Theater Operations at Fort Wayne Cinema Center, volunteer Fandom Forward Project Leader at the Harry Potter Alliance, and Volunteer Coordinator for Hobnobben Film Festival. She hold Bachelor’s degrees in Women’s Studies and English Communication.

When: Tuesday, August 8, 2017 10:00am-12:00pm

Registration is required. Registration is available online, on the phone (260) 421-1238, or by email nrc@acpl.info.  

 

Storytelling and Introspection

 

A couple weeks ago many of you joined us in a conversation on storytelling with Andrew Hoffman and Ryan Schnurr; hosted by Amber Recker.

With the questions asked, comments made, and experiences shared, we were reminded of the introspective opportunity storytelling and marketing affords many nonprofit organizations.

Yes, these are tools designed to potentially attract or retain funders, but they also provide us the space to truly consider the simplest version of what our organizations can and should be.

With this in mind we wanted to remind you to check out the materials from Andrew and Ryan’s presentation located at the slide share link above. You can also download a copy of Andrew and Ryan’s STORYTELLING ONE SHEET.

We also invite you to check out NeighborLink’s Vimeo account which features a variety of videos demonstrating the effectiveness of duration, subject specificity, programming, and consistency.

And lastly, we wanted to share a video commissioned by the Paul Clarke Nonprofit Resource Center in which Donald Gage shares his experience with our Get on Board programming and his continued efforts to take down barriers to encourage social mobility. Production credit goes to Andrew Hoffman and Ryan Schnurr:

 

How has the marketing process helped clarify and sharpen your organization’s outcomes?

~Andy

Telling Your Story

with Andrew Hoffman and Ryan Schnurr; hosted by Amber Recker

Many thanks to Andrew, Ryan and Amber for sharing their storytelling experience with an eager audience today.

Thanks to those of you who took time out of your work days to ask meaningful questions.

Andrew and Ryan wish to share their slide deck and the videos they highlighted today.

*7.21.14 Post update*: Andrew and Ryan’s STORYTELLING ONE SHEET

 

 

Marketing Seminar: Telling Your Story

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July 15, 2014 | 11:30-2:00
Presenter: Andrew Hoffman, NeighborLink Fort Wayne

Host: Amber Recker, PUNCH Films

Register here to attend.amber recker 3-12

Putting your mission narrative on video opens you up to a wider spectrum of visual and auditory story-telling aids. Brief pieces explaining your organization’s purpose are also capable of connecting to your audience emotionally, calling to mind the real-life situations that make your organization necessary. Join us for our next Marketing Seminar in which we will explore storytelling through video and how nonprofits can get the most out of their video strategies.

.

Marketing Seminar: Telling Your Story

Processed with VSCOcam with f2 preset

July 15, 2014 | 11:30-2:00
Presenters: Andrew Hoffman, NeighborLink Fort Wayne and Amber Recker, PUNCH Films

Register here to attend.amber recker 3-12

Telling your story is so important, and in today’s fast-paced business environment, you have only a small window of time to capture your audience’s attention. This session will explore storytelling through video and how nonprofits can get more than they’ve been getting out of their video strategies.

Marketing Seminar Series with Kevin Erb and Heather Schoegler

Marketing, PR, Social Media, Engagement…. What’s the difference and does it really matter to you?

“It’s not about what you do, but how well you do it.”

 

This slideshow requires JavaScript.

Many thanks to Heather and Kevin for sharely so well! Big thanks to Amber for her attention to your communication needs! We’d also like to thank attendees for your time and questions!

Have you registered for the July 15th seminar on Storytelling yet?

Looking for professional support in Marketing and communications?

Marketing Seminar Series Continues May 20: Marketing, PR, Social Media, Engagement…. What’s the difference and does it really matter to you?

Amber Recker, our Marketing Minute guest blogger, hosts the second of her three part Marketing Minute series next month.

Session II: Marketing, PR, Social Media, Engagement…. What’s the difference and does it really matter to you?

HSchoegler_headshot_2011(1)Presenters: Heather Schoegler, MKM architecture + design; Kevin Erb, Ferguson Advertising

May 20, 2014
11:30 AM -2 PM
Meeting Room A
*Bring your own lunch

Register to attendKevinErb

With limited time, people and resources, how do you know where to focus your efforts? This session will illustrate the unique applications of these communications tools and demonstrate how the right mix can generate the best ROI for your organization’s strategy and mission.

 

Final Marketing Seminar Series session:

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