Creating a website for your new or existing nonprofit organization can seem like an overwhelming task. There are so many options to choose from and even more guides aimed at helping you decide what your website does, or does not, need.
Here are five tips for creating a website for your nonprofit organization:
There are countless website hosting sites but I suggest using a well-known host such as WordPress or Square Space. Both are very user-friendly and allow for website customization with little skill needed. Using a well-known host will also make it easier for new volunteers or employees to assist in website management.
Tip 2: Register your domain name
A domain name, or specific web address, is vital to your website’s success. Most website hosting services will give you the option of keeping their domain name free of charge (i.e. pcnrc.wordpress.com) or paying a yearly fee for a unique domain name (pcnrc.org). The fees are generally between $20-$100/year. Having a unique domain name makes it easier to find and share your website.
Tip 3: Ensure all pertinent organizational information is easy to find
It’s important to ensure that all of your organization’s important information is easy to find. Many people will leave a website if they can’t locate the information they want quickly. Important information generally includes: organization name, address, phone numbers, services offered, hours of operation, and upcoming events.
Tip 4: Determine your content
Is your website a hub for organizational information? Do you want a regularly updated blog portion? Whatever you decide, it’s important to have a plan in place. If your organization wants to create a blog, it’s important to keep the content engaging and consistent.
Tip 5: Have an easily-accessible donation button
Sources & Resources
How to Start a Website for Your Organization via Network for Good
WordPress via WordPress
Square Space via Square Space