Well, a new study suggested that there several different ways to go about fundraising! The study also found that boards that engaged in at least seven different types of fundraising brought in more money for their organizations.
According to Holly Hall, writing for The Chronicle of Philanthropy, “the study found that the power of board members to help nonprofits achieve their fundraising goals varied by the nonprofit’s size… organizations with budgets under $3-million were more likely to succeed when their boards helped in a wide range of solicitations”.
The study, done by Nonprofit Research Collaborative, looked at 11 different techniques for raising money. The techniques were:
* Sharing their contact lists.
* Seeking contributions from friends or associates.
* Securing sponsorships from companies.
* Making personal introductions to potential donors.
* Visiting prospective donors.
* Hosting a fundraising event.
* Allowing the use of the board member’s name in solicitations and other materials.
* Chairing fundraising events.
* Thanking donors.
* Rating prospective donors on their ability to give.
* Helping develop fundraising plans.