We’d like to thank Melissa Kiser for walking us through the steps to creating and uploading video podcasts to YouTube! Our participants were engaged and actively learning. Many thanks for all of you who braved the cold to attend.
See what we made! As part of the learning process, our intern, Leslie, was filmed by Melissa. Participants watched and asked questions as video clips were edited in Windows Movie Maker and posted on the Allen County Public Library’s Channel.
Learn more about YouTube for Nonprofits with these online resources:Read Michael Hoffman on Why Nonprofits should be on YouTube as a guest blogger for Beth Kanter. Watch his hour long webinar for details on harnessing the options YouTube exclusively offers Nonprofits at the link.
YouTube’s Nonprofit Help Pages
1. Sign up for the YouTube Nonprofit Program:
2. Setting Up Your Nonprofit Channel on YouTube
Get more on the following strategies from “Building Your YouTube Presence.” Learn the steps to:
Customize Your Channel
- Design Your Channel
- Add Banners and URLs
- Choose Your Top Video
- Get Donations Flowing
Develop Compelling Content
- Direct Dialogue
- Call to Action
- Tell Serial Stories
- Respond to Current Events
- Use Endorsements
Network and Distribute
- Engage and Interact
- Make Web Traffic a Two-Lane Road
- Tag and Title
- Click “Subscribe”
See Examples of Nonprofit YouTube Channels and Videos
See National and International Nonprofit channels with clear branding, lots of viewer feedback, lots of content, use of annotations and current, updated pages.
Note: These examples are long established channels that offer highly produced materials. Watch them for technique.
Local Nonprofit YouTube Channels:
Does your Nonprofit have a YouTube Channel? Leave the link in the comments below!
Stay tuned for upcoming social networking program information. If you have specific questions or needs, make a request at firstname.lastname@example.org